Long-Standing Clothing And Lifestyle Brand Ethika Forays Into Music

Taylor Overstreet

Ethika, the esteemed lifestyle brand for artists, athletes and musicians has re-upped a music platform of their own — Ethika Music. Ethika Music released Volume 1 — a compilation of fresh talent curated by the Ethika team. This is Ethika’s most impactful release since 2017, when the platform emerged into the music scene with their RGB Mixtape series that featured new music from the likes of Lil Wayne, Kodak Black, and others.

The Ethika launch event happened in the low light of the classy Peppermint Club in Beverly Hills — a staple for industry events. The night of music was curated by DJ Holiday and featured select performances from the Ethika Artists. Drinks were flowing, and the event was packed with attendees from labels, hip-hop magazines and artists.

“It’s been a long time coming but we stayed down and now it’s time to come up," says Devan Erby, Ethika's Head of Music. "We’re looking forward to growing as a brand and label by giving artists the opportunity and platform to be heard."

Follow Ethika Music to keep up with their new events and releases.

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